Building A Dream: Small Budget. Big Impact.

Follow the story of how a new nonprofit sold out its inaugural fundraising event.

Finding Courage To Cross the River

Finding Courage To Cross the River

When I was growing up in the Congo, my father often told me stories about his childhood. In order to go to school, he had to cross a river. However, this river was filled with crocodiles. My dad was brave enough to cross the river each day, but his brother ...
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The Key To Selling Out A Nonprofit Event

The Key To Selling Out A Nonprofit Event

I snagged my toe on the side of my desk a couple of months back. While this was merely a minor scrape, I felt like I was going to die. I winced in pain and, of course, had to show everyone within yelling distance my life-threatening gouge. Doug uses Aplos ...
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How To Handle Your Event PR Like A Champ

How To Handle Your Event PR Like A Champ

Over the years I've developed an obsession for free t-shirts. Usually it's those stark, oversized t-shirts being thrown into crowds at sporting events that entice my inner Viking. Innocent children and elderly folk usually don't stand a chance once that potato launcher comes out. This uncontrollable love that I have ...
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Big Goals, Big Impact

Big Goals, Big Impact

I've been to a handful of fundraisers over the years. While some really tugged on my heartstrings, others had me wishing I'd chugged more wine prior to arriving. To keep your audience from devising an elaborate means of escape, it is essential to create an atmosphere that will not only ...
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How To Transform Attendees Into Donors

How To Transform Attendees Into Donors

Occasionally, when I'm at Costco, I come across a free sample that's too good to put down, so I go back to get another one. Sometimes I get servers who gleefully serve me another dumpling, but not always. Often I get scolded by the server for asking for seconds, or ...
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Don't Stop Until You Win The War

Don’t Stop Until You Win The War

Once your nonprofit event is over, you're supposed to pop open a bottle of wine, kick off your shoes and relax, right? I wish this were the case. Alas, there is still much to be done. The work you do after the event is not when all the fun happens, ...
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