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Home Aplos Short What Is A Fundraising Plan?

What Is A Fundraising Plan?

by Dan Kimball

Today we’ll discuss making a fundraising plan. Fundraising can be one of the most difficult and overwhelming tasks for nonprofits. In this Aplos Short, we’ll look at defining what a fundraising plan is and why every nonprofit should have one.

In most nonprofit organizations, a fundraising plan serves as a roadmap to getting funds. Usually funds come from grants, private support from individual donors, special events, direct mail, or online fundraising.

3 Elements Of A Good Nonprofit Fundraising Plan

  • What funding is needed, and how much do you need to raise this year?
  • Where will that money come from?
  • What activities need to happen, and who’s going to make them happen?

A good fundraising plan will help you succeed. Without a plan, it’s really hard to keep track of your goals because of the many distractions nonprofits have, such as answering the phones and being in the trenches of the day-to-day operations. But adding specific tasks to a timeline will help you adhere to a schedule, which can make a world of difference. It can be difficult when you get behind, but a fundraising plan can help keep you organized and on track to be successful at meeting your organization’s goals.

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4 comments

Upcoming Webinar: How to Write and Implement a Successful Nonprofit Fundraising Plan - Aplos Academy January 5, 2017 - 11:09 am

[…] your organization have a fundraising plan? Do you have a clear and achievable plan for raising more money this year and in the years to come? […]

Reply
Pat Hermanson January 20, 2017 - 11:54 am

I can’t make the webinar but would love to hear it. Is the webinar going to be recorded so someone can watch it later?

Reply
Eric Burgess January 23, 2017 - 3:36 pm

Hi, Pat! Which specific webinar are you referring to? This one is already in the past and its recording is available here in the post.

Reply
How to Write and Implement a Successful Nonprofit Fundraising Plan - Aplos Academy January 25, 2017 - 1:04 pm

[…] your organization have a fundraising plan? Do you have a clear and achievable plan for raising more money this year and in the years to come? […]

Reply

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