About this webinar:
In just a few years, #GivingTuesday has gone from a small fundraising event to an all-out social media movement. Founded in 2012, #GivingTuesday was developed to encourage charitable donations immediately after the major holiday shopping days. But what happens after #GivingTuesday? How are you retaining all the donors you gain? During this webinar we will recap #GivingTuesday, look at some practices and talk about effective ways to increase donor retention.
– Best #GivingTuesday practices from around the globe
– Effective tips and tools for year-end giving
– How to increase donor retention
– Strategies for the next #GivingTuesday campaign
About Our Presenter:
Dan Kimball is a seasoned fundraiser with twenty years of experience in strategic fund development and nonprofit management. He’s currently developing Aplos’ Donor Management Platform to help nonprofits connect with (and cultivate!) their donor base.
“Fundraising is a relationship business.”